You know me - I've taught Sunday School at your church for years, babysat your children, and served as a playground director for many summers - so you know I can run your preschool.

If my years as a Marine taught me anything, it's that caution is the best policy in this sort of situation.

My three decades of experience in public service, my tireless commitment to the people of this community, and my willingness to reach across the aisle and cooperate with the opposition make me the ideal candidate for your mayor.

As a doctor, I am qualified to tell you that this course of treatment will likely generate the best results.

This I Believe - spoken word essays, based on the 1950's radio program, hosted by Edward R.Ethos in your speech or writing comes from sounding fair or demonstrating your expertise, education or pedigree.

Stripgenerator - a comic creation tool useful for informing and persuading (see Daniel Pinks' The Adventures of Johnny Bunko, which uses Manga as a teaching tool).

Jux - a simple tool for quickly creating magazine-quality blog posts.

Here are a few that students of all ages will enjoy analyzing and creating: Lastly, the Internet spawns challenging mashup genres and new tools to produce them literally everyday. In these genres, students' effective use of ethos, logos and pathos matter and can be 'favorited' or retweeted by other users of the social media platforms. What makes all of these digital mentor texts authentic? First, they provide real writing models and the mechanism to persuade real audiences. CaryW tweeted,'Drive is such an amazing film, went in with a crush on Carey Mulligan. Even Twitter can be a persuasive social media space.

Other sites ( Cool Tools, Land's End or Yelp) work just as well for students to analyze and contribute product reviews. But the creamy yumminess of Tuscan Whole Milk, 1 Gallon, 128 fl oz will be praised across the galaxy forever more. All those moments will be lost in time, like tears in rain. I watched c-beams glitter in the dark near the Tannhauser Gate. Attack ships on fire off the shoulder of Orion. 'I've seen things you people wouldn't believe. Then show how these product reviews have become oddball art forms, spaces where inspiring writers might, for instance, pay homage to the climactic moment of Blade Runner. Walk through the ethos, logos and pathos characteristics of some Amazon reviews like the one above. For the price I paid I feel like I stole it.' If you're a big man like I am you need a nice, classy, masculine watch like this. I just received it today and I have to say it had the biggest WOW factor straight out of the box. 'This is definitely the hottest watch I've ever owned and I've owned many as I used to collect Men's watches. Invicta Men's 0555 Russian Diver Collection Black Rubber Watch If you're like me, a wary consumer, the product reviews from real buyers on Amazon greatly influence your purchase choices. Let's look at some alternate 21st century persuasive texts. 21st Century Product Reviews: Ubiquitous Persuasive Texts When all three proofs are used effectively, prose is at its most persuasive. Or they can use the proofs to persuasively design digital book trailers. Next, have students create Aristotelian advertisements for something they possess in their book bag or purse. A transcript and analysis of pathos, ethos and logos used in Bush's speech can be found in multiple places throughout the Internet. Instead, try having students analyze George Bush's Ground Zero bullhorn speech ('I hear you!'), an incontestably powerful moment of rhetoric that holds up to repeated viewing. You needn't reserve the heuristic above for assessing dusty rhetorical moments (Charles de Gaulle's June 18th 1940 speech comes to mind).

Logos: Facts, Research, Shared Wisdom, Diagrams/Charts/Examples, Definitions.Ethos: Trustworthiness, Similarity, Authority, Reputation, Sincerity, Standard English.Pathos: Themes, Visuals, Figurative Language, Stories, Humor, Delivery Technique.Logos: Logical Argument (How the audience perceives the text as reasonable).Ethos: Credibility (How the audience perceives the credibility of the writer).Pathos: Emotional Connection (How the audience's feelings are engaged).

Ethos pathos logos definitions